Every Supply Chain leader seeks an optimally designed network to reduce costs while improving its resiliency, efficiency, customer service levels, and competitive advantage. Furthermore, business and Supply Chain leaders understand that changes in demand, service expectations, market costs, and reverse logistics can affect the effectiveness of Supply Chain networks. Learn more about how Supply Chain design technology can benefit the company.

It could potentially be a business advantage to periodically re-evaluate the Supply Chain design or determine whether a restructure is needed. However, this can be quite costly and time-consuming when done manually. Most companies are still in the early stages of their efforts to connect the entire Supply Chain with a seamless flow of data. Digital technologies can deliver major benefits to efficiency and transparency that are yet to be fully realized.

Companies now have access to new digital solutions for running scenarios, assessing trade-offs, improving transparency, accelerating responses, and even changing the cost structures. Let’s have a look at the benefits of using technology for Supply Chain design, besides an empowerment of your employees.

The benefits of using technology for Supply Chain design

  • Make more automated decisions
    While most global Supply Chain-reliant companies have already embraced the power of data and advanced analytics across their company, the vast majority have been working with out-of-the-box tools cobbled together with in-house applications or spreadsheet-based solutions. Advanced technology can help the Supply Chain use mathematical solvers and algorithms to find the best decision or decisions for a given business problem within a defined set of constraints.
  • Quicker deployment to users in the organization
    Advanced technology offers the possibility of creating a personalized experience. With apps, you will be able to create a tailored solution with the appropriate user experience for anyone in the organization to facilitate democratized, AI-powered decision-making.
  • Gain proactive insights
    Leading companies can apply advanced technologies to fundamentally rethink and transform their Supply Chain, enhance their real-time understanding of activity in complex supply networks, and leverage continuous scenario planning to optimize the balance of cost against risk and agility of their network footprint.

  • Continually revisit the Supply Chain design
    In other words, by adopting new technologies and the practice of continuous design, companies can reduce risk, improve resilience, and turn their Supply Chain challenges into a competitive advantage. By applying advanced algorithms, companies can continually revisit and adapt to make the best decisions balancing profitability, service, risk, and sustainability.

  • Make faster decisions
    With an end-to-end extensible data model, AI, and rich algorithms, Supply Chain leaders can use simulations to quickly learn how to best respond to changing conditions. They can adjust scenarios and options in these models to identify which decisions best support agility and resilience. The best decisions require the right balance of profitability, service, risk, and sustainability.

  • Drive insights through relevant data
    Designing a Supply Chain that is both resilient and efficient while addressing increasingly complex and nuanced markets is challenging. Supply Chains will have to consider multiple dimensions: proximity to customer markets, diverse customer service requirements (including after-sales service and reverse logistics), sources of raw materials, proximity to key suppliers and ecosystem partners, risks, regulations, customs, duties, and sustainability factors.

In the following, we give an example of how data can be utilized in the model to drive insights through relevant data:

 

Optimizing Supply Chain strategies and network designs keeps getting harder. This is where the Supply Chain digital twin comes in handy. The luxury of time has disappeared. Supply Chains must be capable of turning on a dime to match changing customer preferences and needs, disruptive competitors and economic fluctuations. In other words: Supply Chain professionals are forced to manage complex multi-network operations in a state of constant flux. In this blogpost we will describe what a digital twin is and how you can benefit from having one.

Ad-hoc tools are typically not sufficient
While most global Supply Chain reliant companies have already embraced the power of data and advanced analytics across their organizations, the vast majority have been working with out-of the box tools, cobbled together in-house applications or spreadsheetbased solutions. These approaches are often inadequate for Supply Chain managers who need to handle real-time data and complex business requirements across multiple networks or systems – all while balancing risks and trade-offs. 

What if you could instead empower your team of analysts with a fully living and breathing digital representation of your Supply Chain. A so-called digital twin, which can easily be understood and utilized for any number of functional and technological advances.

A Supply Chain digital twin – a virtual representation
Gartner refers to the Supply Chain digital twin as:” A digital, dynamic, real-time and time-phased representation of the various associations between the data objects that ultimately make up how the physical Supply Chain operates.” 

A Supply Chain digital twin is a virtual representation of real-world operations. Investments made in creating and building digital twins will pay off again and again. The live data being captured can be used in everything from quality control to inventory management. Supply Chain digital twins are also valuable because they can be analyzed and explored by various stakeholders using different types of tools. They can be used by engineering, production, and maintenance teams to experiment with new approaches and what-if-scenarios without disrupting actual production.

The data captured by Supply Chain digital twins is available to feed Machine Learning predictive models. In general, the larger and more varied the dataset being analyzed, the greater the likelihood machine learners will discover previously unknown operational patterns and aberrations. However, for machine learners to be effective, they need to be analyzing relevant data. Modern streaming architectures can dynamically filter incoming data to focus on the right data points and levels of granularity. Data from Supply Chain digital twins can also be automatically input into decision models, which capture the range of operational choices that could be made at key control and intersection points within the business. Optimizations can then be run to mathematically identify the best sets of choices – among thousands of possible decision combinations for achieving specific goals within specific operating constraints.

Easily create and test scenarios
Given that Supply Chains need to be redesigned to treat disruptions as the norm and Supply Chain Resilience, we believe that the use of Supply Chain digital twins will increase. Supply Chains can use them to create business process simulations that can be updated in real-time as circumstances change. For example, this could include finding the best way to shift production to alternate locations, move inventory to different warehouses, increase or decrease safety stocks and be better prepared overall.

Summing up, we could say that a Supply Chain digital twin allows companies to recreate their Supply Chain in the virtual world and quickly test scenarios in a risk-free manner to learn how decisions will impact the network operations. As digital twinning becomes increasingly commonplace, optimization will be widely adopted as one of the biggest prerequisites. Data availability and readiness will already be taken care of. In addition, better tools for digital twin visualization will help teams explore and understand the key drivers and trade-offs in optimized plans and decisions.

Looking for more resources on the Supply Chain digital twin?

Checkout this whitepaper – free to download.

Optilon’s Fredrik Jersby did in this webinar give a detailed description of a digital twin. Check it out here.

Our client SKF has worked with and won a gartner award for their work on the digital twin. Check out the webinar here.
You can also read about their results right here.

We had the pleasure of having Joachim Lindquist from Arla Foods join one of our webinars on Supply Chain resilience and digital twin.
Check it out here

 

The question from many Supply Chain leaders: How can you reduce waste with Supply Chain planning in order to progress on the company’s Sustainable Supply Chain matureness? This blog post reveals ways you can harness demand and inventory planning to take out waste. At the same time you can take out unnecessary expenses and maintain or improve service to customers. 

Start with a better demand forecast for optimal inventory levels
If you plan well from the start, you can avoid all sorts of costly, time-consuming activities down the road–or down the chain, so to speak.The place to start for a more efficient inventory stocking strategy is better understanding your demand so you can precisely predict how much goods you need, where and when. Your demand planning should understand and automatically adapt to the full spectrum of demand behavior in a SKU portfolio by factoring in order volume and frequency. This method is known as probability forecasting.

Combine this probability forecast with demand modeling for a fuller, more precise view of the various factors that influence demand, such as promotions, seasonality and product lifecycle behavior. This approach allows you to consistently place better inventory bets than your competitors for those harder-to-forecast items. And when you reduce overstocking and stockouts, you free up working capital and improve service levels at the same time. This tried and tested approach can provide a sustainable competitive advantage–and it can restore trust in your forecasting.

Having the right inventory in the right location brings with it a host of other waste-reduction benefits
When you better anticipate customer demand, you reduce the need to expedite with air freight along with expensive costs from warehouse to warehouse. Rush orders and transfers erode profit margins, and often companies fail to see that poor demand forecasting and inventory stocking are the origin of the problem. Solve the root cause to eliminate costly reactionary activities. Eliminating wasteful expediting and warehouse transfers means fewer carbon emissions from inefficient and unnecessary truck and rail transport. Read more about improving transportation efficiency in section #2.

It’s estimated that up to 22% of inventory is unnecessary. When you remove it with a smarter stock mix, you minimize the amount of space required for inventory and reduce overhead costs such as power, heat and real estate–and still meet or exceed service commitments.

You can download Optilon’s latest trendreport which explores more around the “Unnecessities” which you can remove from your Supply Chain. 

Improve efficiency and timing of orders
Often companies focus singularly on inventory turns, and as a result may have inefficient order cycles. For example, it may be that placing orders every week may not be as efficient as every two weeks, even if inventory isn’t turning as frequently. This results in too many costly LTL shipments and requires extra labor to receive, cut purchase orders, store and pick the items. A better solution is to identify the optimum order cycle which is aligned with potential customer demand and tied to a service objective. This helps you maximize both space and profit. Ask yourself, how can you best satisfy customers with your available space?

Rethink your one-size-fits-all service strategy
Today consumers want more flexibility to reduce packaging and emissions or to choose alternate delivery options. As a result, fulfillment is changing, including direct to consumer, dark stores and city hubs. In-store fulfillment isn’t just grocery anymore. The key is having the analytical capability to position inventory across the network to fulfill changing demand. You need a richer, more credible demand signal to make it happen. It all comes back to understanding your customer demand, and delighting them by providing the items they want with the right level of service.

Improve transportation efficiency
There are plenty of ways you can improve transportation efficiency through better inventory optimization. 
A vehicle or container running empty or partially full is wasting space and fuel and generating excess carbon emissions. Larger companies with their own fleet can minimize empty return trips (deadheads) with backhauls. Instead of returning empty after drop-offs, your planning solution can help you group vendors for return pick-ups to make the most of available freight capacity, improve efficiency and balance inventories. Most companies will even provide an allowance when you provide the transportation. Planning technology can also help you take better advantage of economies of scale with international shipments. For example, your system can recommend how best to work with vendors and contractors to fill ocean containers and create balanced loads for optimized freight investments.

Work with your production efficiency
Better inventory planning has a beneficial effect on manufacturing efficiency too. It works as a “helper” to enable you to execute manufacturing better: more efficient production planning reduces the need for plant overtime to produce out-of-stock items, and also has a smoothing effect on production, minimizing peaks and troughs. Here are some specific ways to reduce waste in the manufacturing process.

Capacity planning is much more than simply calculating resource load based on production requirements and throughput rates. Your planning system must help you manage both constrained and excess capacity, effectively balancing the competing objectives of customer service and manufacturing. It works this way: when you consider the probabilities associated with demand, there is less of a “cost” to rescheduling some planned orders than others. When you have excess capacity, your planning system must pull forward the planned orders that can best contribute to service performance. When you have capacity constraints, you must manage the trade-offs across items to reduce the overall risk of a stockout or a shorted customer order. By managing over a longer horizon, you can better leverage available capacity to reduce the possibility of future shortfalls. This helps reduce the need for additional shifts or overtime.

Take shelf life into consideration
Inventory planning is complex in general, but even more so when products have a potential risk of obsolescence. In process manufacturing, grocery and other industries with shelf-life requirements, this typically results in high inventory write-offs as lots age out. In discrete industries, in which products are frequently updated with new models, the problem manifests in heavy discounting to liquidate stock of the original components when the new model is launched.

You can finally get ahead of lots that are at risk and avoiding overplanning stock by understanding the inventory you have and when it will expire. A more accurate forecast results in producing the right amount of goods to avoid sell-off. Next-gen inventory optimization defines an inventory mix that takes into account shelf life to maximize freshness and minimize risk of obsolescence. It does this by generating a stock to service curve that helps you understand how best to achieve service levels without risking obsolescence. You satisfy customers while minimizing the risk of having to throw out materials.

Use less human resources
You’re probably beginning to see a pattern: better planning = greater efficiency. This is also true with your human resources–the planners who orchestrate the plan that keeps your products stocked and your customers happy. Traditional supply chain solutions were not designed for today’s high variability demand. Inventory mixes and service levels get out of balance across the network—and out of line with business objectives. Trust in the planning process erodes. Planners are forced into reactive “firefighting” mode which all leads to a cycle of excessive costs, waste and obsolescence.

Elements of Supply Chain planning are ideal tasks to “outsource” to machines, which can execute analytical tasks and repetitive calculations faster and more accurately than humans. In other words, this isn’t a case of machines replacing people’s jobs: automation plugs a skills gap that humans can’t practically fulfill. Planning automation eliminates inefficient, reactionary activities and gives planners and buyers AI-generated insights about promotions, seasonality, and other external demand influencers. It is regenerative leadership.

This post is written with inspiration from our partner Toolsgroup.

Welcome to a Recap of The Optilon Supply Chain conference 2021, that was held on September 15th 2021.

The overall theme for this conference was: Thriving in uncertainty. Preparing for the future. 

Why is this topic interesting?
Supply Chains are typically designed for efficiency, cost, and proximity to markets, but not necessarily for transparency and resilience. Now they are operating in a world where disruptions are regular occurrences. Both business-to-consumer (B2C) and business-to-business (B2B) companies expect to see meaningful shifts in future demand. This will affect commercial models. Thriving in uncertainty and preparing for the future means building resiliency by improving the Supply Chain and transparency, minimizing exposure to shocks, and building the capacity to respond.

Below you will find an outline of the speakers of this conference:

Block 1:

Speaker Matt Britton on the topic of: Understanding the conscious consumers of tomorrow.
Matt is a true leader when it comes to connecting the dots between the brands of today and the consumers of tomorrow. Matt has inspired and educated the world’s leading brands, on the state of the new consumer and its effect on business models and consumer trends. Listen to this energetic talk and learn how your brand and business will be affected by the conscious consumer.

Speaker Thomas Bjørnsten on Improving business intelligence with human data.
One way of working with resiliency is to work with end-to-end transparency and demand shifts. Thomas Bjørnsten, Phd. works with human data at Innovation Lab. In his speeech he provides insights into facts and fantasies when it comes to the human factor in a data-driven business. He teaches about emotion computing and how feelings can become big (data) business. He also shares how the interactions will be between humans and machines and discuss the role of trust in adoption.

Speaker: Marketing Associate at Optilon John Wikström on the topic: The unredeemed Supply Chain potential in the Nordics. 
Nordic companies have a potential to redeem a significant potential when it comes to unnecessary inventory, tied up working capital and unnecessary square meters used for storage and distribution. Speaker: John introduces us to the report, which this year covered all the Nordic countries, named The unnecessary report 2021. John shares the possible actions that can be taken to redeem the potential.

Block 2:

Panel discussion on how you can realize the full potential of Supply Chain sustainability
In the panel we had Thought Leader and strategic advisor Alis Sindbjerg Hinrichsen from Optilon, Karl Orrling from Alfa Laval and Eva Grønbjerg Christensen from Sustainify.

Speaker: Manuel Maihofer on the topic of: Improve your end-to-end planning with a digital twin
Companies that utilize the digital capabilities of Supply Chain planning will be much more resilient and better equipped to handle challenges, as well as competing more effectively. What does that mean in practical terms? Manuel Maihofer, Business Analyst and Project Manager from SKF focuses on how a digital twin could be an enabler. Manuel Maihofer is convinced, that transparency, business intelligence and digitalization of processes are key facilitators to improve supply chains. Manuel manages agile IT development projects, establishes workflows and turns data into insights, from purchasing to customer service and from production planner to top management. He plays an important role in creating SKF’s digital twin, which fuels initiatives like Integrated Planning, Demand Management and S&OP.

Block 3:

Speaker: Andreas Wieland on the topic of: Transformative Supply Chain Management
Andreas Wieland is an Associate Professor of Supply Chain Management at Copenhagen Business School. He is the Program Director of CBS’s Graduate Diploma (HD) in Supply Chain Management. His current research reinterprets global Supply Chains as social–ecological systems. Global supply chains can be quite complex. Many managers have understood this. But maybe supply chains are even more fundamentally different from what we often imagine? In his talk, Andreas Wieland challenges the conventional assumptions we have about supply chains and supply chain management. He provides transformative solutions to futureproof supply chains in an era of crises.

Speaker: Andrew Spence on the topic of: Transforming the world of work with technology
Andrew talked about how organizations will be able to find the talent they need – when they need it – from a liquid workforce. Hence, they will require fewer full-time employees, and we will see the demise of the traditional job. The focus will be leading work, not employees. What does this mean in the short and long term?

Transform with a resilient Supply Chain. Persistent challenges from increasing customer demands, disruptive competitors, and economic fluctuations make the optimization of Supply Chain Designs harder.

Various megatrends mean that Supply Chain complexity and risk are growing. Decision making speed and quality need to increase to enable faster recovery from disruptions. At the same time, there is a need to handle real-time data and complex business requirements across multiple networks – and balance risks and trade-offs.

While many risks to the Supply Chain come from the external environment, such as war, pandemics, and earthquakes, there is growing evidence that the Supply Chain structure is itself the source of significant risk.

The ideals of a fully integrated, efficient, and effective Supply Chain
The challenge of the Supply or Operations manager is to achieve the ideals of fully integrated, efficient, and effective Supply Chains capable of creating and sustaining competitive advantages. They must balance downward cost pressures and the need for efficiency with effective ways to manage the demands of market-driven service requirements. At the same time, they need to ensure a resilient and transparent Supply Chain.

By democratizing the processes and thereby reducing functional and data silos, creating an environment for constant learning, using a Supply Chain digital twin to visualize the current Supply Chain and advanced algorithms to model the future, there is an opportunity for ambitious companies to move from episodic one-off design reviews to a state of continuous design. To many, that means transforming from a manual approach to a digital one.

In this whitepaper, you can learn more about what Supply Chain design and resiliency are. Reading this whitepaper will provide you with insights on how you can transform with a resilient Supply Chain by utilizing Supply Chain Design while ensuring that it provides you with a competitive advantage.

The Unnecessary Report 2021 once again shows and enormous and unutilized potential for Nordic companies – every fifth stock item is unnecessary. More than a fifth of the inventory is unnecessary for Nordic companies, according to a new report released by Optilon. The average company has an untapped potential of EUR 48 million – which could instead be invested in more growth-promoting purposes. The total figure for the Nordic region’s 400 largest companies amounts to EUR 19 billion.

Effective inventory management and optimization can have a major impact on a company’s profitability. Optilon’s newest publication The Unnecessary report 2021 – which has studied 400 different companies across the Nordics show, that 22 percent of the items in stock are unnecessary for the average Nordic company. This means that they have more goods in stock than they need. 

Removing an unnecessary item from the warehouse means not only less tied-up capital, but also less warehouse space, reduced distribution and administration costs and obsolescence. By addressing this and implementing effective inventory management and optimization the average company among the Nordic region’s 400 largest companies will be able to gain around EUR 48 million. Supply Chain has perhaps never been more important. The covid-19 pandemic and the prevailing macroeconomic situation have demonstrated the importance of robust and sustainable supply chains. Having fewer but the right articles in stock gives you more optimization power as a company. You free up capital at the same time as you reduce costs and increase your revenue.

Effective inventory management is an underestimated success factor. It is one of the single biggest measures you can take as a company to maximize your competitiveness. It simply ensures that the resources are used in the right way and where they generate the most value.

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